How pricing has changed throughout history

Pricing can appear simple from a consumer's perspective. You just see a price, and if you are willing to pay it, then you get the product. The key part of that decision making is if you are willing to pay for it. Through the years businesses have broken down the psyche of consumers that help… Read Article »

Which AI techniques are the best for e-commerce?

Dynamic pricing is a very powerful tool that empowers pricing managers to optimize prices with dynamic pricing based on sales and demand. Thanks to advanced machine learning models it's now possible to totally automate the pricing process, using prices based on sales and demand, and therefore increasing margins and sales, and saving money on operative… Read Article »